Advertising Articles

Mobile + Tablets Blog | 21 December 2014

’Tis the season to celebrate a mobile Christmas

The United States phenomenon of Black Friday has also landed in the United Kingdom. Media coverage showed this event in the high street and supermarket stores with people going By Lorna White ... More

Dallas Morning News shares 5 ways to build profitable event business

Digital ad fraud: The seedy underbelly of online advertising

Helsingin Sanomat revolutionalises tablet advertising

New York Times programmatic strategy focuses on direct advertising buys

Programmatic forecast for 2015: Advertising world domination

E-commerce may be the retailer’s answer to the “now economy”

Evolving digital connectivity changes holiday advertising

Gannett’s full-service ad design group finds revenue in unexpected place

McClatchy launches customer data center, provides advertisers with audience information

Beyond the expected: 6 unique advertising ideas

Schibsted shares 4 key lessons from its private programmatic marketplace

Danish Publisher Network leverages audience data for programmatic revenue

Cox Media Group revamps digital strategy, starts with Atlanta Journal-Constitution

How Google sees its role in programmatic advertising partnerships with local media

News media companies need to act now on digital for long-term revenue strategy

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